SHRM Pinnacle Award Winning Program 2022

America’s #1 Award-
Winning Addiction
Awareness Certification

The SHRM Pinnacle Award-Winning CFAA Certification — Trusted by HR Professionals, C-Suite Leaders & Recovery Champions Worldwide

Get CFAA Certified
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✔SHRM Approved ✔ 100% Online ✔ Expert-Led Training ✔ Evidence-Based Curriculum

Award-Winning Since 2022

SHRM Pinnacle Award

Global Reach

Worldwide Impact

3 Expert-Led Pathways

CFAA · CFAA-HR · Trauma

HR-Approved Curriculum

Evidence-Based Training
OUR CERTIFICATIONS

Professional Certifications That Transform Careers &
Organizations

Choose from three expert-led pathways designed for HR, Safety, Management, Health & Wellness professionals.

Certified Facilitator in Addiction Awareness

Equip yourself to lead addiction awareness conversations in any workplace, family, or community setting. The CFAA certification is the gold standard in addiction awareness training.

    • Evidence-based curriculum
    • Cultural humility integrated
    • Flexible online learning
    • Expert-led instruction
Get CFAA Certified

CFAA for HR Professionals

Purpose-built for HR teams, talent leaders, Health / Wellness and Safety managers and EAP coordinators managing substance use in the workplace. Gain the knowledge, skills and tools to create and implement addiction-aware and recovery supportive organizational policies and best practices.

    • HR-specific case studies
    • Workplace policy templates
    • EAP coordination strategies
    • Compliance guidance
    • Leadership development
    • Community Resource Connections
Explore CFAA HR

Trauma-Informed Leadership Certificate

Lead with compassion. Build organizations where trauma survivors — and everyone — can thrive. This certificate transforms how leaders approach workplace wellness.

  • Trauma-informed practices
  • Resilience building strategies
  • Organizational wellness
  • Compassionate leadership
  • Inclusive workplace design
Learn More

WHY CHOOSE US

Why Leading Organizations
Choose ICARE

ICARE delivers the nation’s most comprehensive, award-winning addiction awareness and recovery education programs.

Evidence-Based, Trauma-Informed Curriculum

Every module is grounded in the latest research on addiction science, trauma recovery, and organizational wellness.

SHRM Pinnacle Award Recognition

Our CFAA program earned the most prestigious honor from the Society for Human Resource Management in 2022.

Cultural Humility Integrated Throughout

Our programs center cultural humility, equity, and inclusion — ensuring every learner feels seen, heard, and valued.

Designed for HR, Managers and Frontline Leaders

Whether you are in human resources, a safety, health or wellness manager or other visible leadership, our programs meet you where you are.

Led by 3 Nationally Recognized Experts

Learn from Candace Alley, Dr. Jean LaCour, and Cheryl Brown-Merriwether — pioneers in addiction awareness education.

Flexible Online Learning Pathways

Study at your own pace with our 100% online platform. Access expert-led modules anytime, anywhere in the world.

OUR LEADERSHIP

Learn From the Nation’s Leading
Addiction & Recovery Experts

Three nationally recognized experts bringing decades of combined experience in addiction awareness, trauma recovery, and organizational leadership.

Cheryl Brown-Merriwether

Addiction Recovery & Human Resource Management Professional

“Enhancing corporate performance, profitability and workforce engagement through addiction awareness and recovery support.”

Corporate Strategy, Leadership, Organization & Workforce Development

Cheryl Brown-Merriwether is a pioneering force in integrating addiction awareness into corporate leadership and human resource management. Her expertise helps organizations build compassionate, informed workplace cultures.

Candace Alley

Trauma Specialist

“Bridging the gap between trauma and recovery in workplace environments“

Trauma Recovery, Workplace Wellness, Crisis Intervention

Candace Alley is a nationally recognized trauma specialist who brings decades of experience in helping organizations understand the intersection of trauma and addiction. Her evidence-based approach has transformed how workplaces support employees in recovery.

Dr. Jean LaCour

Family Issues in Recovery Specialist

“Pioneer and international thought leader in professional addiction training”

Family Recovery, Addiction Education, Program Development

Dr. Jean LaCour is the visionary founder of ICARE and an internationally acclaimed expert in family recovery dynamics. Her groundbreaking work has shaped the field of addiction awareness education and earned the prestigious SHRM Pinnacle Award.

MEMBERSHIP PLANS

Join the ICARE Community –
Start Your Journey Today
Choose the membership that fits your needs. All plans include evidence-based content, expert guidance, and practical tools and assessments.

Professional Membership

Designed for HR professionals, C-suite executives, and management leaders driving organizational change.

$29.99 /month

  • HR-specific tools and resources
  • C-Suite leadership content
  • Management addiction awareness modules
  • CFAA discount for members
  • Priority expert consultations
  • Organizational assessment tools
  • Quarterly leadership webinars
Join as Professional

Family Membership

Support your loved one’s recovery while taking care of yourself – with practical guidance every step of the way.

$19.99 /month

  • Includes Individual Plan Resources
  • Self-care & boundary-setting tools
  • Monthly live support groups (virtual)
  • Crisis response & safety planning guides
  • Communication scripts & strategies
  • Enabling vs. supporting assessment tools
  • Caregiver wellness resources
Join as Family

Individual Membership

Individuals seeking recovery, personal growth & healthier life patterns.

$19.99 /month

    • Includes Family Plan Resources
    • Monthly evidence-based educational modules
    • Relapse prevention planning tools
    • Guided meditation & mindfulness resources
    • Digital recovery milestone tracker
    • Resource library with 50+ downloadable guides
Join as Individual

TESTIMONIALS

Trusted By Professionals
Worldwide
the CFAA-HR program offers a solid foundation for
anyone committed to understanding and forging new paths for all participants.
Danny Huffman

I would recommend the CFAA-HR training because it has broadened my perspective regarding substance use disorder in the workplace.
Gloria Jolly

Every Community needs A Recovery HR Plan to secure our future in humanity. It’s a necessity; as work in the world is a necessity.
La`Fiesta Cox Brown

SHRM Pinnacle Award Winner 2022

The Highest Honor in HR Professional Development

The CFAA and CFAA-HR programs earned the Society for Human Resource Management’s most prestigious honor — the Pinnacle Award — recognizing outstanding programs that advance the HR profession and improve organizational effectiveness.

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